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Shouldn’t your next higher ed web project be a Content Redesign?
I believe it should. What do I mean by a “Content Redesign?” Something quite simple and complex at the same time. Every 3 to 4 years, most universities and colleges (well, at least those with some...
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A viewbook to watch on your screen: St John’s College virtual tour
Doug Plummer, the videographer who worked on St John’s College virtual tour, pitched me via email a few weeks ago about this latest project of his. You probably don’t know it, but I do get pitched a...
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Why #highered institutions should give infographics a second look
A picture is worth a thousand words. But, what about an infographic? Rumor has they might be worth millions of dollars – which is probably why they have multiplied like crazy for the past few months. A...
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Get a chance to win a pass for the WorldViews Conference on Media and #highered!
UPDATE: Gene Begin from Babson has won the free pass. Congratulations, Gene! For the past 10 years the media industry and its coverage of higher education has definitely undergone a deep...
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Extreme makeover for your #highered online course catalog: How to turn THE...
Yesterday I got a peek at what Colleen Jones, author of “Clout: the Art and Science of Influential Web Content,” will talk about in her master class next week – on Oct 5, 2011 – on Influential Web...
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Working on an institutional content strategy in #highered: Answers from Mike...
In higher ed, content strategy is starting to get some serious attention at conferences, on blogs or Twitter. While theoretical advice abounds, it’s still tough to find higher ed professionals or...
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Get your #highered print magazine its iPad app for the holidays
If iPads are on the holiday gift lists of many, the tablet itself is definitely the mind of more and more print magazine editors in higher education. After online versions, social media channels and...
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Time to Get Strategic With Content in #highered
My latest University Business column is now available in the November/December issue as well as online: “Time to Get Strategic With Content” In this column, I explain why content strategy is worth the...
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1-1-1 Book Review: Content Everywhere by Sara Wachter-Boettcher
Looking for a good and inspiring read for the holidays to kick start 2013 before it even starts? I’ve got the perfect book for you, my higher ed friend: Content Everywhere by Sara Wachter-Boettcher....
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Want to improve your web writing for #highered in 2013? Resolution #1: Watch...
It’s never too late (or too early) to become a better higher ed social media or web writer. That’s why I asked Higher Ed Experts Writing Prof, Mike Powers, who is also director of electronic...
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Not Your Regular #highered Annual Report: Michigan State Goes Real-Time and...
Do you remember your school’s last annual report? Unless you spent countless hours working on it for several months, chances are you didn’t read or even open it. The annual report (or the President’s...
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Take part in the 1st #HigherEd Content Online Conference: Submit a proposal...
To address many requests made after I hosted the Higher Ed Social Media Conference last December and the Higher Ed Analytics Conference last week, I’m happy to announce that Higher Ed Experts will host...
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